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The term "superfood" has been used to describe practically every natural food and health food item under the sun these past few years. With the term’s constant use (and misuse) in advertising, food marketing, and the media, it’s no wonder why there is so much confusion surrounding superfoods. The term isn’t regulated and can be attributed to practically anything – a fact that many big-name food product manufacturers take pleasure in exploiting. (more…)

A "cherry on top" is always a good thing — that famous saying means something great is now even better. That’s certainly the case if you’re talking about an acerola cherry. "I’ve been using acerola for many years, both in raw and supplemental form. Acerola could be the most underrated tropical fruit out there," says Lina V., a doctor from Sofia, Bulgaria. "It’s a superfruit with a high concentration of vitamin C." This tart-flavored cherry grows in the tropics but has become a popular supplement of late, whether in powder […]

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Constipation is a taboo subject for many people. If you’re too embarrassed to discuss it, know that you are far from alone. Constipation affects about 14% of adults in the United States and accounts for an astounding 3.2 million medical visits every year. It’s a common and widespread issue. Nobody wants to talk about it, but for the sake of our health, maybe it’s time we opened a dialogue.[1] (more…)

When most people think about taking care of their skin, they focus on the outside — but what's on the inside counts even more! Perhaps you avoid tanning beds or wear sunscreen every day.[1] You may have a stack of skin care products at home that you use to fight the signs of aging or sun damage. Are you aware that the foods and nutrients you put inside your body make an even bigger difference? Vitamin C is one of those powerhouse nutrients for skin you should get every day![2] […]

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Every once in a while, an herbal remedy works so well that even the most skeptical experts sit up and take notice. Such has been the case with elderberry (Sambucus nigra). From ancient times, people have used elderberry for the immune system. This plant has a long history of traditional use backed by solid scientific evidence. With its abundant phytochemicals, many experts consider it a superfood. Richard K., a Wisconsin-based pharmacist who specializes in integrative healing, has witnessed the wonders of elderberry many times over the years. "I grew up […]

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